AI Insights · Timothy · April 2021
Q1 2021 Performance of Top Self-therapy & Journaling Apps in the US
An analysis of the first quarter of 2021 reveals trends in downloads, revenue, and active users for leading self-therapy and journaling apps in the United States. Insights from Sensor Tower highlight the performance of these top apps.
In the first quarter of 2021, self-therapy and journaling apps have shown various trends in user engagement and financial performance. Data provided by Sensor Tower offers a closer look at the top five applications in this category within the United States.
Fabulous: Daily Habit Tracker experienced a noticeable increase in revenue, peaking at $209K in the last week of March, up from $81K at the end of December. Downloads for the app surged to 88K in the third week of March, while weekly active users saw a high of 419K in the last week of January.
I am - Daily Affirmations showed a decline in revenue from $150K in the first week of January to nearly $60K by the end of March. The app's downloads decreased over the quarter, starting at 77K and ending at around 27K. Weekly active users peaked at 169K in the second week of February before dropping slightly to 154K at the quarter's end.
Lasting: Marriage & Couples saw its revenue grow from $34K to $58K in the first week of March, followed by a dip to $45K by the month's end. Downloads remained relatively stable, with a high of 29K in mid-February. Active users reached their peak at 46K in the same period.
Alan Mind Daily Journal had a steady revenue, with a slight increase to $30K in the last week of March from $32K at the start of January. Downloads peaked at 40K in the last week of December, with weekly active users hitting a high of 67K in the same period.
Lastly, Breeze: Mental Health reported a revenue peak of $24K in the second week of March, up from $18K at the end of December. The app's downloads saw a high of 37K in the first week of January, while active users reached a peak of 77K in the same period, before decreasing to 43K by the end of March.
These figures represent just a snapshot of the self-therapy and journaling app market in the US for Q1 2021. For more detailed insights and data, Sensor Tower provides a comprehensive analysis of app performance across various metrics.
